How To Profit From Your Social Media Efforts- Social ROI
Excerpt from Success Secrets of the Social Media Marketing Superstars (Chapter contributions on Social Media ROI from Starr Hall) Social media is no longer a fad. Actually, I am not so sure it every really was. What was once dismissed as a possible marketing tool has now shifted into a powerful profit generating business machine. And as a result, brands that approach and engage this medium...
Read MoreBack to basics: How to keep social media from making you crazy
[Starr says: Here's another guest post from Erika Kerekes, who heads up social media solutions at Deluxe Corporation.] One of the most common complaints I hear from small business owners about social media is that it’s overwhelming. So many networks. So many experts telling them what they should do, have to do, can’t avoid doing. The technology and the rules change all the time. New...
Read MoreCreate More Connections Using “Projects” on LinkedIn
I would like to say that I have a pretty good LinkedIn profile. 100% completed, WordPress tied into it, and everything completely filled out. My profile provides plenty of great information about me, my work, and my goals. Recently, while updating some new information, I saw the “Improve Your Profile” button to the right of the page (on the Edit Profile page). Improve my profile you say?...
Read MoreThree Tips for Building Your Network on Google+
[Starr says: Please welcome contributor Erika Kerekes, who heads up social media solutions at Deluxe Corporation.] You have your business page set up on Google+, right? If not, it’s time. Google has made it perfectly clear: Businesses that are active on Google+ will get found more easily via Google search. Google+ posts are indexed almost instantaneously. And with Google’s new personalized...
Read MoreTHREE Facebook Timeline Strategies from my webgal- Jody Jelas
Love this video from my webgal Jody- 4 minutes of your time- learn, do, build! - Starr Hall
Read MoreI LOVE Facebook’s NEW TIMELINE- It is FILLED with Opportunity!
It is time…for timeline. Whether you like it or not it is coming. Just when you thought you had your fan page figured out, along comes Facebook with another set of changes. Personally, I love it when Facebook makes changes, it keeps me on my toes and it keeps me learning new ways to reach out and connect online for both myself as well as my clients. SO- here are the things I love about...
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