Pillowcase Peggy- How to Get Rid of Stale Inventory?
Dear Starr, My business has been struggling for a couple years. I have inventory that I need to liquidate in order to be able to create new product. Catch 22 situation which has left me “stuck”. Question – How do I get rid of my current inventory without the appearance to customers that I’m not “going out of business”? While I have a facebook page and...
Read MoreMy Top Five NEW Fave Sites/Online Strategies to BUILD YOUR BIZ!
Quick, simple and to the point, here goes: 1. Fiverr.com- get people to do some crazy yet creative things to get your message out there for just $5.00. With all of the online noise, now is the time to be creative, push the limits and fascinate your prospects and clients. Do the different! 2. Feedjit- know what people are doing on your site and when friends or clients visit you....
Read MoreHow to Build a Fan-Worthy Facebook Page
I know there is a lot out there on Facebook fan pages, however I felt there were still some basics missing with the masses, hence my latest column with Entrepreneur. It is time that you made some changes to your fan page. The features are changing daily- keep up with them and it is no longer about the “Likes” (actually it never really was). Article- As Facebook continues to enhance...
Read MoreWhat in the SOPA!?!?!?
I recently came across postings and protests on SOPA- Stop Online Privacy Act and PIPA- Prevent Intellectual Privacy Act and I wanted to share a few links with you on this stuff. Not only did this catch my attention, but the viral outreach is fascinating. I love how the Washington Post covers the story- “This is what happens when you make the internet mad.” Here are a few articles...
Read MoreHow Small-Business Owners Can Cast a Social Safety Net
Creating a safety net for your social-media activities has never been more important. When Twitter went down last year for several hours, tweeters believed that it was a service attack with all their personal and business information hacked and lost. Although Twitter denied falling victim to an attack, new hackers and technologies surface daily — making protecting your social content and...
Read MoreSeven Tips for Marketing a Business With Video
Here it is, my latest column with Entrepreneur.com- (PS- stay tuned for more info and posts on/about my upcoming webtv show, oh yah it’s gonna be some biz building fun!) COLUMN: As more people use the Internet in search of information, online video becomes increasingly important for reaching and connecting with followers, fans and customers. Video’s rise in power as a marketing tool...
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